Answers to Our Most Frequent Questions

 

FAQs

+ How does the ink process work?


I'll explain the process in full on our call, but in short, my team will do all the work to write your newsletter content, get it designed into a template that fits your brand perfectly, and get it printed and fulfilled to your contacts.

All you need to do is spend 20 minutes on the phone to one of my team each month. That's it.


+ What if I want a full blown magazine?


While most of the newsletters we produce are between 4 and 12 pages, we're set up to produce whatever you need.

We've been producing ENGAGE, a 48 page monthly magazine, for Entrepreneurs Network for the last 3 years, so we know exactly what it takes to create high quality publications - whatever the size.

The best thing to do is book a call and we can take a look at your project.


+ What about my carbon footprint?


I get it, you're worried about the impact of sending print newsletters each month.

Fortunately, we're able to produce your newsletter using 100% recycled materials and can even offer a carbon offsetting service, so you can rest easy when it comes to your carbon footprint.


+ My business is boring. Why would anyone want to read about it?


Believe it or not, our best clients are those with 'boring' businesses, because that's where we can add the most value.

You see, there's an assumption that the content of your newsletter should be all about your business, but the opposite is true.

My team are experts in finding the interesting and engaging content hidden in your business, and extracting it for your newsletter.

Don't believe me? Book a call and I'll show you exactly what I mean.


+ My business is technical. How are you going to create the content?


Your newsletter serves to create relationships with your audience. It's not a produce catalogue or data sheet, so the content needs to be less technical and more engaging.

That said, my team are experts in researching topics and quickly understanding the intracies of your industry, so we can always handle any technical details we need to.


+ What if I want to sort my own print?


Truth is, we'd much rather handle your print and fulfilment, because that we know it's going to happen!

It's why we've negotiated such fantastic rates with our print partner, and why we pass these directly on to you.

That said, if you'd prefer to handle this yourself, we can provide you with the print ready artwork and let you sort the rest.


+ what if i want to send bimonthly or even quarterly?


The majority of businesses who'd benefit from a print newsletter should be sending it monthly, but there are always exceptions.

We'll look at this on our call and work out the right tempo for your newsletter.


+ Will my newsletter content be entirely unique and original?


While there are services out there that offer templated newsletter content, they're designed to serve 100s of businesses in a single sector.

Problem is, the value of your print newsletter lies in the fact it helps your audience create a relationship with YOUR business.

That's why all Ink Newsletter content is created from scratch for your business, and your business alone.


+ do i have to start straight away?


In short, no. You'll need to make an initial payment to secure the bonuses listed on this page, but you can push back the start date of your newsletter by up to 3 months if that works better for you.